Privacy Policy
Privacy Policy - Effective date of last update: November 15, 2006
Bright and Sleek, Corp. is a licensee of the TRUSTe Privacy Program. TRUSTe is an independent, non-profit organization whose mission is to build users' trust and confidence in the Internet by promoting the use of fair information practices. This privacy statement covers the site WWW.BRIGHTANDSLEEK.COM. Because this web site wants to demonstrate its commitment to your privacy, it has agreed to disclose its information practices and have its privacy practices reviewed for compliance by TRUSTe.
If you have questions or concerns regarding this statement, you should first contact our Support department by email at privacy@brightandsleek.com, by telephone at 1-866-753-3530 or via regular mail to Bright and Sleek, Attn: Privacy, 1130 E. Hallandale Beach Blvd., Suite E, Hallandale Beach, FL 33009. If you do not receive acknowledgment of your inquiry or your inquiry has not been satisfactorily addressed, you should then contact TRUSTe at http://www.truste.org/consumers/watchdog_complaint.php. TRUSTe will then serve as a liaison with the Web site to resolve your concerns.
What information do we collect?
We collect information from you when you register on the site, place an order, enter a contest or sweepstakes, respond to a survey or communication such as e-mail, or participate in another site feature.
When ordering or registering, we may ask you for your name, e-mail address, mailing address, phone number, credit card information or other information. You may, however, visit our site anonymously.
We also collect information about gift recipients so that we can fulfill the gift purchase. The information we collect about gift recipients is not used for marketing purposes.
Like many websites, we use "cookies" to enhance your experience and gather information about visitors and visits to our websites. Please refer to the "Do we use 'cookies'?" section below for information about cookies and how we use them.
If you choose to use our referral service to tell a friend about our site, we will ask you for your friend’s name and email address. We will automatically send your friend a one-time email inviting him or her to visit the site. Bright and Sleek does not store this information.
Log Files
As is true of most Web sites, we gather certain information automatically and store it in log files. This information includes internet protocol (IP) addresses, browser type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and clickstream data. We use this information, which does not identify individual users, to analyze trends, to administer the site, to track users’ movements around the site and to gather demographic information about our user base as a whole.
We DO NOT link this automatically-collected data to personally identifiable information, except that IP addresses tied to personally identifiable information are used in standard Fraud Protection filters in the process of approving a credit card transaction.
Some third-party tracking services that we use for measuring effectiveness of advertising campaigns, may use cookies [log files] to track non-personally identifiable information about visitors to our site in the aggregate [e.g., usage and volume statistics, navigation and pay-per-click conversion statistics] to give us the information to optimize our site design and our online marketing spending.
How do we use your information?
We may use the information we collect from you when you register, purchase products, enter a contest or promotion, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:
1. To personalize your site experience and to allow us to deliver the type of content and product offerings in which you are most interested.
2. To allow us to better service you in responding to your customer service requests.
3. To quickly process your transactions.
4. To administer a contest, promotion, survey or other site feature.
If you have opted-in to receive our e-mail newsletter, we may send you periodic e-mail newsletters with details of promotions, special prices, coupon codes for special discounts, etc. We have not sent any such promotional email newsletters to date. If you have not opted-in to receive e-mail newsletters, you will not receive these e-mails.
We DO NOT Share Personally Identifiable Information with Third Parties.
We use other third parties to provide credit card billing and shipping services on our site. When you place an order with us we will share the relevant customer information (shipping address, billing address and credit card information) as necessary for the third party to provide the service.
These third parties are prohibited from using your personal identifiable information for any other purpose.
How do we protect visitor information?
The security of your personal information is important to us. When you enter sensitive information (such as credit card number and/or social security number) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL). [SSL is the industry-standard method for protecting web communications. The SSL security protocol provides data encryption, server authentication, message integrity, and client authentication for a TCP/IP connection.We utilize the higher strength 128-bit encryption version.]
We follow generally accepted industry standards to protect the personal information submitted to us, both during transmission and once we receive it. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
If you have any questions about security on our Web site, you can send email us at privacy@brightandsleek.com.
Do we use "cookies"?
Yes. Cookies are small files that a site or its service provider transfers to your computer's hard drive through your Web browser (if you allow) that enables the site's or service provider's systems to recognize your browser and capture and remember certain information. Cookies are also used to help understand user preferences based on previous or current site activity, which enables site administrators to provide users with improved services.
We use cookies to help us remember and process the items in your shopping cart, to compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.
Some of the third-party services we use for measuring click throughs and conversions from our advertising campaigns, also use cookies.
We use both session ID cookies and persistent cookies. We use session cookies to make it easier for you to navigate our site. A session ID cookie expires when you close you browser. A persistent cookie remains on your hard drive for an extended period of time. You can remove persistent cookies by following directions provided in your Internet browser’s “help” file.
We set a persistent cookie to store your passwords, so you don’t have to enter it more than once. Persistent cookies also enable us to track and target the interests of our users to enhance the experience on our site.
You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser (like Netscape Navigator or Internet Explorer) settings. Each browser is a little different, so look at your browser Help menu to learn the correct way to modify your cookies. If you turn cookies off, you won't have access to many features that make your site experience more efficient and some of our services will not function properly. However, you can still place orders over the telephone by contacting customer service.
Do we disclose the information we collect to outside parties?
We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide you with advance notice, except as described below. The term "outside parties" does not include Bright and Sleek, Corp.. It also does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential. We may also release your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety.
Legal Disclaimer
We reserve the right to disclose your personally identifiable information as required by law and when we believe that disclosure is necessary to protect our rights and/or to comply with a judicial proceeding, court order, or legal process served on our Web site
How can you opt-out, remove or modify information you have provided to us?
We provide you the opportunity to ‘opt-out’ of having your personally identifiable information used for certain purposes, when we ask for this information. For example, if you purchase a product/service but do not wish to receive any additional marketing material from us, you can do one of the following: send an email to privacy@brightandsleek.com requesting to opt-out of future mailings, or you can go to MY ACCOUNT and CHANGE MY EMAIL PREFERENCES on our website, enter your email address and click “Remove me from the Mailing list”.
If you no longer wish to receive our newsletter and promotional communications, you may opt-out of receiving them by following the instructions included in each newsletter or communication or by emailing us at privacy@brightandsleek.com requesting to opt-out of future mailings, or you can go to MY ACCOUNT and CHANGE MY EMAIL PREFERENCES on our website, enter your email address and click “Remove me from the Mailing list”.
You will be notified when your personal information is collected by any third party that is not our agent/service provider, so you can make an informed choice as to whether or not to share your information with that party.
To edit and/or delete all of your online account information from our database, sign into the "My Account" section of our site and remove your shipping addresses, billing addresses & payment information. Please note that we may maintain information about an individual sales transaction in order to service that transaction and for record keeping.
Third party links
In an attempt to provide you with increased value, we may include third party links on our site. These linked sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these linked sites (including if a specific link does not work).
Changes to our policy
If we decide to change our privacy policy, we will post those changes to this privacy statement, the homepage, and other places we deem appropriate so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it.
We reserve the right to modify this privacy statement at any time, so please review it frequently. If we make material changes to this policy, we will notify you here, by email, or by means of a notice on our home page.
Questions and feedback
We welcome your questions, comments, and concerns about privacy. Please send us any and all feedback pertaining to privacy, or any other issue.
Online Policy Only
This online privacy policy applies only to information collected through our website and not to information collected offline.
Terms and Conditions
Please also visit our Terms and Conditions section establishing the use, disclaimers, and limitations of liability governing the use of our website.
Your consent
By using our site, you consent to our privacy policy.
Bright and Sleek, Corp., 1130 E. Hallandale Beach Blvd., Suite E,
Hallandale Beach, FL 33009.
Phone: 1-954-454-4848
Fax: 1-954-454-4345
Email: support@brightandsleek.com
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